Impact 2008 Tracks - SOA Customer Feedback
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SOA Customer Feedback

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CFT-2751 - BPM with SOA - Implementing a BPM solution with WebSphere Integration Developer
Rick Goldberg, IBM, Human Factors support for WBI, Bill Lawton, IBM, Product Manager, Business Integration Portfolio Tools
BPM is a proven methodology for understanding and optimizing your business. SOA is a powerful way to fully leverage your IT assets. When used together, they have the power to transform you business. This session will explore the key components of any BPM with SOA solution and the different ways that WebSphere Integratiuon Developer can be used to bring these worlds together.
Level: Intermediate

CFT-2752 - Feedback Session: Improve User Productivity for Developing WebSphere Applications
Jin Li, IBM, User Experience Architect, Rational Software
IBM Rational® Application Developer (RAD) is an IDE for developing WebSphere® applications. In this session, we will present some designs that are aimed to improve user productivity in the upcoming release and will gather customer feedback on them. Areas include consumability of the WebSphere unit test environment, enterprise deployment, and SOA/Web services.
Level: Intermediate

CFT-2753 - Feedback Session: New ease of use features for Web services administration
Patrick Commarford, IBM, Human Factors, User Experience, Consumability
Recent and future releases of IBM WebSphere® Application Server deliver JAX-WS Web services support with enhanced administrative ease, including application management improvements and reusable policy configurations. JAX-WS Web services are now treated as first-class manageable entities, allowing users to retrieve cell-wide and application-wide lists of service providers and clients. New features include predefined "policy sets" (reusable policy configurations for one or more QoS's) with intelligent defaults as well as support for WS-Policy, which allows service providers to share policy with clients. During this session, we will demonstrate these and other new features. The session will be interactive, providing you with an opportunity to discuss how well these features support how you deploy and manage Web services.
Level: Intermediate

CFT-2754 - Feedback Session: Where are my services coming from? I thought I was governing all the services!
Sunil Murthy, IBM, Product Manager - WSRR, Gary Thornton, IBM, User Experience Architect, WebSphere Service Registry and Repository, John Colgrave, IBM, WSRR Architect, Duncan Clark, IBM, SOA Architect
Governing services spans trivial tasks such as making certain services get published, to more advanced scenarios such as validating and enforcing service lifecycles and policies. What are the key decision checkpoints? How can they be enforced? What are the broader set of tasks required to fully govern services across an SOA environment? We want to hear from you. Come to this interactive session to help define the new capabilities that are vital to you when implementing SOA governance. Provide feedback on the user experience that will shape the requirements of WebSphere® Service Registry and Repository.
Level: Intermediate

CFT-2755 - Feedback session: Faster problem determination in WebSphere Message Broker
Clare K. Jackson, IBM, UCD Practitioner
This session provides an opportunity for you (the customer) to get your message across to IBM about WebSphere® Message Broker improvements you would like to see in the problem determination and serviceability area of future versions of the product. Perhaps you are enthusiastic about IBM Support Assistant, IBM Guided Active Assistant, AutoPD, or Tivoli® monitoring products. Maybe you have better ways to determine solutions to problems? Perhaps you have preferences in how you want such information provided or where to find it. There may be certain areas in the product that you want to tell us are troublesome, or where it is difficult to get solutions. Tell us about your pains in using trace, logging, debugging, or just plain error messages. How can we improve our help information? Come and let us know, and we will see what can be done. It's an opportunity to pool your ideas together for an acceptable solution and to hear how other customers tackle similar issues.
Level: Intermediate

CFT-2756 - Feedback session: Empowering business users through new line of business tooling for WebSphere Commerce
LUIS RODRIGUEZ, IBM, WebSphere Commerce Product Manager, SRINI RANGASWAMY, IBM, WebSphere Commerce Product Manager
A key objective of the new IBM Management Center for WebSphere® Commerce is to empower business users and to increase their productivity and effectiveness by allowing them to manage their online catalog, run marketing campaigns and promotions, and manage business accounts and contracts without reliance on IT. We are currently designing new UI and workflows and will greatly value your feedback to ensure B2C and B2B e-commerce customers can run their online stores in the most efficient, intuitive, and streamlined method. Attend this session to share your business user tool needs and test drive the next-generation tools.
Level: Intermediate

CFT-2757 - Feedback session: Test drive new and improved user interface in Rational Asset Manager
Heather Frantz, IBM, Rational Software - User Experience Engineer, Janet Mockler, IBM, User Experience Professional : Visual Design
IBM Rational® Asset Manager helps create, modify, govern, find and reuse any type of development assets, including SOA and systems development assets. It reduces software development costs and improves quality by facilitating the reuse of all types of software development related assets. In this session, we will be presenting some of the new and innovative interface design ideas for our next upcoming release and will be soliciting customer feedback. Possible areas to be addressed include a newly redesigned Eclipse client, the use of Graphical Navigation to search for assets, and the introduction of Community Homepages and a new Setup Assistant.
Level: Intermediate

CFT-2758 - Feedback session: Shape the future of WebSphere Adapters
ROBERT COOKE, IBM, Product Manager, WebSphere Adapters, Piotr Przybylski, IBM, Software Architect, Malcolm Couldwell, IBM, User Centred Design Practitioner
Help to mold the WebSphere® portfolios connectivity solutions for leading technologies and ERP applications. Share your feedback on the user experience of the WebSphere Adapters and provide insight into requirements for future releases. This session is targeted to business and technical users with experience using one or more WebSphere Adapters.
Level: Advanced

CFT-2759 - Feedback session: Robust business solution design for SOA using the IBM Solution Consultant Tool
Thomas Pack, IBM, Executive IT Architect, SMB Solutions, Michael Donaghy, IBM, IT Architect, IBM Solution Consultant Express
Learn how you can leverage the IBM Solution Consultant Tool to guide you through a set of business and technical questions to create an SOA Solution Configuration designed to deliver maximum business value to you. IBM Solution Consultant Tool not only suggests appropriate configurations, but also provides links to the SOA Sandbox Documentation to speed your implementation of the solution. Help us out and give us your input into designing an optimal and robust set features and functions to deliver the most value to you.
Level: Intermediate

CFT-2760 - Feedback session: Getting it all installed - combining WebSphere installations, maintenance, and your SOA applications into a single installable unit
Scott Johnston, IBM, User Experience Professional : AIM.Business Integration
Product deployers often face installing one or more software applications and then applying maintenance to each in a prescribed order. Once that is done, they can start configuring their environments and deploying their applications. Doing this once can be challenging, but doing this repetitively across dozens of machines is time consuming and error prone. The IBM Installation Factory shortcuts this process by combining a WebSphere® product's installation package with its maintenance, and your applications and configuration settings into a single customized installation package (CIP). Additionally, multiple CIPs can be strung together into an integrated installation package (IIP) that orchestrates the installation flow. This session includes a demonstration of the IBM Installation Factory after which feedback will be gathered on how well this tool meets your needs with respects to performing installations, applying maintenance, configuring environments, and deploying applications.
Level: Intermediate

CFT-2761 - Feedback session: Information, information everywhere and nary an answer in sight
Jennifer Byczek, IBM, WebSphere Application Server Information Development
Where do you look for information on tasks you need to perform relating to WebSphere® Application Server and how do you search for it? In this session, we hope to learn more about how customers glean information from the many sources available and in the same sitting, plan to help the customer be more productive in your searches. This session is jointly chaired by User Experience and Information Development. Take this opportunity to help make the Information Center what we all want it to be. This session is for all WebSphere users.
Level: Intermediate

CFT-2762 - Feedback session: Design directions for monitoring and managing your services in WebSphere Enterprise Service Bus and WebSphere Process Server
Adam Clow, IBM, User Experience Design Lead, Chris Markes, IBM, Software Engineer
Would you like to shape the ease-of-use of WebSphere® Enterprise Service Bus and WebSphere Process Server? In this interactive session, we will explore our design directions for monitoring and managing your services using WebSphere Enterprise Service Bus and WebSphere Process Server. Help us to understand your needs and give us your feedback on how we can improve the user experience in future releases.
Level: Intermediate

CFT-2763 - Feedback session: Web services testing using Rational Tester for SOA Quality
Christophe Telep, IBM, Product Manager
To ensure that SOA is robust, scalable, interoperable, and secure, comprehensive testing needs to ensure that Web services work across functional, performance, interoperable and security requirements. In addition to enhancing the IBM Rational® Tester for SOA Quality strong capability to support your performance testing scenarios, IBM is adding more functional and integration testing support to fulfill your requirements. This session will introduce you to the upcoming release of this Rational SOA testing product and demo some key features that support your Web services and SOA testing scenarios. The product is still undergoing an evolutionary process and your input to help us improve the product will be very valuable.
Level: Advanced

CFT-2764 - Feedback session: Everyone can test SOA?
May Wong, IBM, User Experience/User Centered Design (Rational Studio), Christophe Telep, IBM, Product Manager
As SOA begins to form the fabric of IT infrastructure, it brings a lot of elements in the way applications are built, but also challenges on how they are tested. Active and aggressive SOA testing has become crucial. Knowledge to this domain and skills to conduct efficient SOA testing have become demanding for enterprise testing developers. This session will provide us an opportunity to understand the roles, skill sets, responsibilities, challenges and key deliverables of enterprise SOA testing developers. The session will also hear your requirements for a SOA testing solution that fits your scenarios and meets your needs.
Level: Intermediate

CFT-2765 - Feedback session: Simple and Easy to use IBM Tivoli Composite Application Manager for SOA Version 7.1
Ryan Urquhart, IBM, User Experience Professional : Tivoli.Service
There is a distinct difference in owning a product and having the product own you. With IBM Tivoli® Composite Application Manager for SOA Version 7.1, "you own the product". Sit back and relax because this product makes it easy for you to manage your SOA. Come and play with this wonderful product and tell us how you might use it in your IT shop. In this session, participants will provide feedback on how they proactively monitor and reactively troubleshoot the services in their SOA, as well as evaluate our latest release. Whether you're technical or have a business background, we're looking for your feedback!
Level: Beginner

CFT-2766 - Feedback session: Leveraging Web 2.0 capabilities in enterprise portals
Lauren Wendel, IBM, Product Manager, WebSphere Portal, Velda Bartek, IBM, User Experience Designer
Web 2.0 capabilities are transforming the Internet, combining content, collaboration, and user experiences to dynamic platforms for social interaction. By merging the advantages of service oriented architectures with Web 2.0 capabilities, organizations can build and extend portal solutions that help attain new levels of business performance, agility, and innovation. IBM WebSphere® Portal offers extensive support for Web 2.0 technologies, enabling organizations to easily deploy high performing, intuitive applications that satisfy end users' expectations for a rich browser experience. Attend this session to understand the Web 2.0 features available today with WebSphere Portal, as well as several features in beta test and in plan for upcoming releases. Share input on your plans to incorporate Web 2.0 capabilities in your portal implementations and help jointly prioritize the next set of innovations for the WebSphere Portal platform.
Level: Intermediate

CFT-2767 - Feedback session: WebSphere Application Server: : A look at what's to come, feature packs and new functions
Walt Noffsinger, IBM, Program Director, WAS Product Management, Erik Kristiansen, IBM, Product Manager
IBM WebSphere® Application Server (WAS) has constantly strived to bring new functions to the portfolio  helping optimize development, deployment and operations of your Web-based business applications. Attend this session and help set the course for Feature Packs and future releases of WAS. Part of this session will be a discussion on the perceptions, benefits, and drawbacks of the WebSphere Application Server Feature Pack strategy for delivery of new functions. The second part of this session will be an open discussion on feature and functions that should be prioritized for the next major release of WAS. Provide your thoughts and feedback in key areas such as integration, consumability, installation, security, standards support, delivery options, and more.
Level: Intermediate

CFT-2768 - Drawing on Experience: Modeling High-Level Processes with WebSphere Business Modeler
Davis Marasco, IBM, User Centred Design > WebSphere Business Modeler, Andree Proulx, IBM, User Interface Design Lead
Websphere Business Modeler is tailored to help you draw and model processes effectively. The process diagram is the center point around which the entire project revolves, so it needs to be easily understood by the project stake holders. In this walk through, we will use WebSphere Business Modeler to explore the high level process modeling scenarios that occur in the early phases of BPM projects. We're quite interested in hearing how your scenarios match up and together we will brainstorm new ways of working in this space. If you are a business analyst actively documenting and modeling processes, come out, have a look and let us know what you think!
Level: Intermediate

CFT-2769 - Feedback session: Whose job is it anyway? Drawing the line between business and IT
Davis Marasco, IBM, User Centred Design > WebSphere Business Modeler
Business process management is a collaborative process (pun intended!) where both business and IT meet. At any given point, both sides can be working on the same project executing tasks that are clearly in either the business or IT domain. However, the more closely these two groups works together, the more blurred the responsibility boundaries become. The advent of modern tools platforms have made tasks that were once solely in the IT domain now an option for the business. If you are working hands-on in the business process modeling space in either a business or IT capacity, come out to this interactive session to help define what aspects of business process management are in the domain of the business and which belong in IT.
Level: Intermediate

CFT-2770 - Feedback session: We want you ...Help us understand what you need to deploy SOA solutions effectively
Don Carr, IBM, SOA Consumability Specialist, Janine Sneed, IBM, Product Manager, SOA Software Consumability
Come help us evaluate a new prototype that streamlines the selection, deployment and configuration of virtual images on your hardware, all based on specific SOA patterns. Users will activate a simple interface to select a suitable solution pattern derived from a SOA scenario, provide deployment parameters for the required hardware, initiate software deployment and activation processes to configure the software images into a working SOA environment. We seek your help to confirm the viability of our, approach. Tooling, interface, and patterns. Join us to change the way software is selected, deployed and configured.
Level: Intermediate

CFT-2772 - Feedback session: IMS SOA enablement tooling support
David Tu, IBM, Usability Engineer, IMS User eXperience (UX)
IMS is ready to take part in your company's SOA initiative. Join this session to provide feedback on the current IMS SOA Integration Suite products (such as IMS TM Resource Adapter for WebSphere® Application Server and the lightweight IMS SOAP Gateway), and associated tooling support (such as RAD, RD/z, and the IMS DLIModel Utility). In this session, we will review what is currently available and discuss what you need for the future.
Level: Intermediate

CFT-2773 - Feedback session: From zero to running applications in record time: Using Project Zero to develop and deploy your applications faster
Have a list of applications on your To Do list and can not find time to write them? Have a few things that always seem to give you a headache when developing your applications? Project Zero is a new environment that helps you quickly create Web applications by leveraging scripting languages like Groovy and PHP and REST-style services. Get a hands-on view of the runtime for Project Zero, development tooling, and catalog of assets to help jump start your development. Learn more about how you can participate in the projectzero.org community. Feedback from Web application developers is important to us to better meet your needs. Let us know what you need to clobber that To Do list without the headache.
Level: Intermediate

CFT-2774 - Feedback session: Shape the future of transformation with WebSphere Transformation Extender
Dan Pitre, IBM, Product Manager - WebSphere Transformation Extender, Michael Hudson, IBM, Architect - WebSphere TX
Help mold the future of transformation within IBM by providing your insight into future requirements for designing and deploying transformations within the WebSphere® portfolio using WebSphere Transformation Extender. Come share your views on the usability of WebSphere Transformation Extender and help improve the user experience in future releases. Target audience: Technical developers, architects and business analysts involved in the transformation space.
Level: Intermediate

CFT-2775 - Feedback session: Shape the direction of SOA policy
Oriana Love, IBM, Tivoli Security: Outside-in Design, Eric Barber, IBM, Application Developer : Object Orientation
Your input matters! Tivoli is working on defining a new product, IBM Tivoli® Security Manager for SOA, that allows life-cycle of policy management (author, transform, enforce & monitor) across applications like Web Services, Java 2 Platform, Enterprise Edition applications, URLs, etc. Currently, we are looking at security policy (for example, the Northeast sales managers are only allowed to access customer accounts in the Northeast). Policy authoring is the focus of this session. You will be asked to: 1.Tell us how your organization authors policy, the players involved, and the challenges experienced during policy management. 2.Test drive the Tivoli Security Manager for SOA prototype to understand its features and provide feedback that will help shape the future of SOA policy. Attend this SOA policy session to ensure we are building a product you want and need! Target audience: Those knowledgeable or responsible for authoring or articulating policy at the business and/or IT levels.
Level: Intermediate

CFT-2776 - Feedback session: SOA Foundation - Critical factors for successful adoption of business process management
Alan Hui, IBM, Executive Architect, SOA Foundation
Many businesses view the business process management (BPM) initiative to be essential for their organization to stay agile and competitive. However, some of these initiatives find themselves mired in organizational, business and technical challenges that result in budget overrun and diminishing business value. In this session, we invite the advocates and champions of BPM to share their insights on these challenges and to describe how they addressed these challenges in their organizations. A key objective of this session is to distill these insights into a set of critical factors for successful adoption of business process management. The technical challenges and requirements for addressing these challenges are key input for IBM product development. However, understanding the organizational and business challenges serves as important context for addressing these technical challenges.
Level: Intermediate

CFT-2777 - Feedback session: Simplifying the life of a IBM WebSphere MQ cluster administrator
Defining a cluster is easy. But when you expand the cluster, add in a few overlapping clusters, sprinkle in a couple administrators who do not fully understand how clusters function, or suffer a machine outage, put up with conflicting naming conventions that just do not seem to fit cluster are not so easy anymore! This session gives administrators, the opportunity to bring along their do's and don'ts, best practices, tips, and tricks and share them with your fellow administrators and IBM WebSphere® MQ developers. This session aims to simplify your job today and improve IBM WebSphere MQ in the future.
Level: Intermediate

CFT-2778 - Feedback session: Does size really matter? and other questions related to IBM WebSphere MQ packaging and deployment
If you are an IBM WebSphere® MQ administrator, we would like to understand how you install and deploy IBM WebSphere MQ components. For example, how do your client applications meet their dependencies for the IBM WebSphere MQ client libraries? Which components need to be available for download and what size is acceptable? How many people in your organization need to install the IBM WebSphere MQ explorer or the IBM WebSphere MQ development toolkit? Does everyone have access to installation media or the SupportPac Web site? Your input to this session can help us to improve the packaging and distribution of IBM WebSphere MQ components.
Level: Intermediate

CFT-2787 - Mining for services: Discovering business realities in mainframe metadata
Joshua Fox, IBM, Project Lead & Chief Technologist: Metadata Mining, Metadata Repositories a
This session explores challenges which IT managers and architects face in legacy transformation for SOA. We will focus on the preliminary analysis phase, when business and technical analysts must understand thousands of items of technical metadata, as well as the details of the business requirements and then connect between the two. Your team must understand both IT and business and have the necessary knowledge and skills. They must understand the technical details of highly specialized IT systems such as DB2®, IMG, z/OS®, and WebSphere®, as well as semantic modeling methodology concepts such as taxonomies, ontologies, and glossaries. Preliminary analysis is an indispensable step in exposing fine-grained, technically-oriented legacy systems as loosely-coupled, business-oriented services.
Level: Intermediate

CFT-2788 - WebSphere Application Server: Key and certificate lifecycle management
Andy Hoyt, IBM, Technical Lead, WebSphere on z/OS
This session focuses on the full lifecycle for key and certificate management using WebSphere® Application Server Version 6.1. Topics covered include creating, expiring, and renewing certificates. In addition, we will review signer exchange, certificate monitoring, auto generation of LTPA keys, and much more. We will focus on both WebSphere running on distributed systems and how this is implemented on z/OS®.
Level: Intermediate

CFT-2798 - My Web services are not performing well: Whos going to fix them?
Richard Mayo, IBM, Market Manager - Tivoli Composite Application Management
Finding a problem with a poor-performing Web service can take a great deal of time and resources. Is the problem with the service, the underlying transaction or application? Is the system running over capacity? How do you know where the service is running? Tivoli® provides a broad set of capabilities to address these questions, but the Tivoli team would like your feedback on how you would like the problem determination process to work. Do you like to start with a business view, application dashboard, or service topology view? Who performs these tasks, and what other integrated functions would you like to have? This interactive session will show a brief demo of what can be done today and some options for the future as a springboard for discussion.
Level: Intermediate

CFT-2799 - Using Service versions to help manage change
Greg Flurry, IBM, STSM, IBM SOA Advanced Technology
Beginning with Web Services and continuing with the increasing emphasis on service oriented architecture (SOA), the notion of service versioning has been analyzed and debated. At best, this has resulted in fractured acceptance of proprietary conventions. This is primarily because service versioning is a complex topic that relates to a number of different contexts and perspectives, and any versioning discussion invariably drifts from one context or perspective into others. Depending on the perspective or context, the very definition of service or a services version can vary. Come to this interactive session to help define how versioning of a service is used to automate processes and streamline development.
Level: Advanced

CFT-2800 - Managing a service version change
Barbara McKee, IBM, SOA Foundation Metadata and Repositories Software Architect, Adeola S. Allison, IBM, IBM SOA Scenarios Product Manager
One of the biggest challenges faced when implementing SOA is regulating change. In an environment where high-value services are reused, a change to a service implementation, its metadata, or its operational environment has the potential of becoming an extremely disruptive event. This session seeks insight into the tasks and processes associated with regulating the release of a new version of a service.
Level: Intermediate

CFT-2801 - TeAM Blueprints for SOA scenarios
Gary Zeien, IBM, Software Information Technology Architect (SWITA) : Methodologist-CORE
TeAM Blueprints are assets that run on Rational® tools that allow the architect to modify pre-built SOA scenario solutions. TeAM Blueprints deliver fine-grained knowledge that can be molded to meet customers unique requirements for SOA infrastructure solutions. Common items such as products, IT capabilities, functional and non-functional requirements, and architecture decisions are captured in a taxonomy to improve re-use and design of standard solutions. TeAMethod artifacts are generated from the fine-grained knowledge, and pre-built artifacts are delivered as a base starting point for solution design.
Level: Intermediate

CFT-2816 - Bridging the gap: Delivering quality information to SOA
Asit Dan, IBM, SWG SOA Design Requirements, Robert D. Johnson, IBM, Director, SWG SOA Design Requirements
Information services are essential components of any SOA solution. They provide loose coupling of business processes to data sources, making the SOA solution agile. This loose coupling makes it easier to cope with changing data sources and/or data models, in response to business events such as mergers and acquisitions, and to new business requirements for supporting additional business functions. However, the Information as a Service (IaaS) value proposition may be overlooked in SOA deployments for a variety of reasons, including organizational silos in both IBM and customer solution architect communities. We want to understand the challenges and barriers you face. In this session, we will share new strategies to take exploit the full benefits of IaaS, and wed like your feedback. Additionally, we will also discuss an IBM initiative for bridging the gap across organizational and expertise silos, both in IBM and in customer environments.
Level: Intermediate

CFT-2846 - Feedback session: Redefining the boundaries of middleware with WebSphere DataPower SOA Appliances
IBM WebSphere® DataPower SOA Appliances extend the IBM SOA Foundation with specialized, consumable, and dedicated SOA appliances that combine simplified integration, superior performance, and hardened security for SOA implementations. Come out to this interactive session to help push the boundaries of future WebSphere DataPower SOA Appliance features and capabilities.
Level: Intermediate

CFT-2847 - Feedback session: BAM! Kick business performance up a notch. What real-time data is right for you?
Ani Worlikar, IBM, Strategy & Planning Marketing Manager, Tom Brugler, IBM, Human Factors User Experience Professional
Using new Business Activity Monitoring (BAM) technology you can get accurate, up-to-the-second metrics on business performance. You can react real-time to knowledge of the number of transactions being processed, products being shipped, or customers being served. Early detection and alerts to emerging business situations empower line-of-business managers and business users to make timely changes. This session will demo the WebSphere® Business Monitor and collect feedback from you! We are looking to you to tell us the kinds of metrics and data that you need at real-time to improve your decision-making, and the ways that you use these metrics to make decisions, boost performance, and improve your business. Have a direct hand in informing and shaping our next release of WebSphere Business Monitor.
Level: Intermediate

CFT-2872 - Doing SOA the right way: Provide dynamic BPM capabilities for your business processes
sanjay Motwani, IBM, Product Manager - Industry Content Packs, amod bhise, IBM, Product Analyst, Industry SOA Accelerators
Composite business applications provide dynamic adaptation and delivery of business functionality at runtime in response to changing business contexts. Dynamic behavior is enforced at runtime through business policies. Business-level usage information is consolidated in one place for easier discovery and change. By abstracting additional business context information and associating it with composite business applications, it becomes easier to modify business processes and achieve greater business agility and responsiveness from these processes. WebSphere® Business Services Fabric is the platform for composite business applications and dynamic assembly of business services.
Level: Intermediate